Delineate

Delineate

Delineate is an AI-powered AB testing tool that automates conversion rate optimization for your Shopify store. It analyzes data, suggests high-impact tests, and optimizes pricing, product content, and images to boost revenue, profit, and conversions—effortlessly. Try Delineate today to supercharge growth with AI-driven testing.

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Delineate

Published:

2024-09-08

Created:

2025-04-29

Last Modified:

2025-04-29

Published:

2024-09-08

Created:

2025-04-29

Last Modified:

2025-04-29

Delineate Product Information

What is Delineate?

Delineate is an AI-driven AB testing tool that automates conversion rate optimization for e-commerce stores. It analyzes store data to identify high-impact tests, suggests improvements (like pricing, images, or content), and implements them automatically. Designed for Shopify stores, it acts as a virtual CRO consultant to boost revenue, profit, and engagement without manual effort.

Who will use Delineate?

Delineate is ideal for Shopify store owners, e-commerce managers, and marketers seeking to optimize conversions without time-consuming manual testing. It’s perfect for businesses wanting AI-powered pricing, product content, or image testing to improve revenue per visit, average order value, or gross profit margins effortlessly.

How to use Delineate?

  • Install the free Delineate Shopify app from the store.
  • Define your goals (e.g., revenue, conversion rates).
  • Let AI analyze your store and suggest high-impact tests.
  • Approve or customize tests (pricing, images, content).
  • Monitor automated results and optimizations in real-time.

In what environments or scenarios is Delineate suitable?

Delineate excels in e-commerce environments, especially for Shopify stores optimizing product pages, pricing strategies, or promotional offers. It’s ideal for scenarios like seasonal sales, new product launches, or ongoing CRO efforts where AI-driven testing can uncover data-backed improvements to maximize profits and customer engagement.

Delineate Features & Benefits

What are the core features of Delineate?

  • AI-driven AB testing to automatically identify and run high-impact tests.
  • AI-guided price testing to optimize revenue and profit margins.
  • Product content testing for headlines, images, and descriptions.
  • AI-generated image creation and testing for better visual appeal.
  • Custom goal targeting (revenue, conversion rates, AOV, etc.).

What are the benefits of using Delineate?

  • Saves time by automating AB testing without manual effort.
  • Increases revenue and profit through optimized pricing strategies.
  • Improves conversion rates with data-backed content and visuals.
  • Eliminates guesswork with AI-driven test recommendations.
  • Works like an always-on CRO consultant at a fraction of the cost.

What is the core purpose and selling point of Delineate?

  • Automates AB testing to boost e-commerce performance effortlessly.
  • Uses AI to uncover the best pricing, content, and visuals for conversions.
  • Acts as a hands-free conversion rate optimization tool.
  • Focuses on maximizing revenue per visit without manual intervention.
  • Integrates seamlessly with Shopify for easy setup and scaling.

What are typical use cases for Delineate?

  • E-commerce stores optimizing product pages for higher conversions.
  • Brands testing pricing strategies to maximize profit margins.
  • Merchants refining ad creatives and visuals for better engagement.
  • Shopify stores automating growth without hiring CRO experts.
  • Businesses targeting specific KPIs like AOV or gross profit.

FAQs about Delineate

What is Delineate and how does it work?

Delineate is an AI-driven AB testing tool that automates conversion rate optimization for e-commerce stores. It analyzes your store's data to identify high-impact tests, suggests them with reasoning, and implements them automatically. Delineate acts like an always-on CRO consultant, testing pricing, product content, images, and more to boost revenue per visit without manual effort.

How does Delineate help with price optimization?

Delineate uses AI-guided pricing tests to discover optimal price points that maximize both revenue and profit. It automatically tests different prices to find the sweet spot that attracts buyers while maintaining healthy margins. The system continuously refines pricing based on your unique customer behavior and business goals.

Can Delineate test product images without photoshoots?

Yes, Delineate's AI image generation feature lets you instantly create and test new product images. You can experiment with different visuals, like showing a person holding the product, without expensive photo shoots. The system identifies which images drive the highest conversions for your store.

What types of product content can Delineate test?

Delineate tests all key product content elements including headlines, descriptions, and images. The AI identifies which combinations resonate best with your audience to maximize profit per page view. It continuously refines your product pages to become high-converting assets through data-driven testing.

How does Delineate determine which tests to run?

Delineate's AI analyzes your store's historical data and customer behavior to identify the highest leverage tests. It prioritizes tests with the greatest potential impact on your defined metrics, whether that's revenue, conversion rates, or profit. The system suggests tests with clear reasoning for your approval before implementation.

Is Delineate compatible with Shopify stores?

Yes, Delineate offers a free Shopify app that integrates seamlessly with your store. You can install it directly from the Shopify App Store to begin automated AB testing and optimization without any technical setup required.

What metrics can Delineate optimize for?

Delineate lets you target key e-commerce metrics including revenue per visit, gross profit, conversion rates, and average order value. You define your primary goal, and the AI tailors all tests to optimize for that specific metric while considering secondary impacts.

How long does it take to see results from Delineate?

Delineate begins showing test results as soon as sufficient data is collected, typically within weeks of installation. Because it runs multiple tests simultaneously and continuously learns from results, optimization happens faster than manual testing. The AI accelerates improvements by focusing on high-impact changes.

Does Delineate require marketing expertise to use?

No, Delineate is designed to work automatically without requiring marketing or testing expertise. The AI handles the complex analysis and test selection, presenting clear suggestions for your approval. You get sophisticated optimization without needing to be a CRO specialist.

How is Delineate different from traditional AB testing tools?

Unlike traditional tools that require manual test setup and analysis, Delineate automates the entire process using AI. It identifies what to test, runs tests efficiently, and implements winning variations automatically. This continuous, intelligent optimization goes beyond basic split testing to drive sustained revenue growth.

Delineate Company Information

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Delineate

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