SwayID is the ultimate AI-powered FTC compliance solution for influencer and UGC marketing. Avoid $43,792 fines per violation with automated risk detection, creator training, and audit-proof documentation. Protect your brand from legal threats and deceptive ad risks—effortlessly. Book a demo today!
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Published:
2025-03-14
Created:
2025-04-27
Last Modified:
2025-04-27
Published:
2025-03-14
Created:
2025-04-27
Last Modified:
2025-04-27
SwayID Product Information
What is SwayID?
SwayID is an AI-powered compliance platform designed to help brands and agencies avoid FTC fines by automating influencer marketing and user-generated content (UGC) compliance. It detects risks, enforces policies, and provides audit-ready documentation to ensure legal adherence in creator-led campaigns.
Who will use SwayID?
SwayID is ideal for brands, marketing agencies, and creators managing influencer campaigns or UGC. It’s especially valuable for teams seeking to avoid $43,792 FTC fines per non-compliant post, streamline compliance workflows, and protect their reputation from legal and PR risks.
How to use SwayID?
- Onboard creators into SwayID’s centralized dashboard for standardized compliance.
- Automate training with bite-sized modules to educate creators on FTC rules.
- Use AI to scan influencer content for risks before publication.
- Generate automatic logs of compliance evidence for audits and legal protection.
In what environments or scenarios is SwayID suitable?
SwayID is essential for influencer marketing campaigns, UGC-driven promotions, and social media advertising where FTC compliance is critical. It’s ideal for high-risk industries like beauty, health, or finance, or any brand facing strict advertising regulations to avoid fines and lawsuits.
SwayID Features & Benefits
What are the core features of SwayID?
- AI-powered compliance risk detection for influencer and UGC content
- Automated creator onboarding with centralized policy enforcement
- Bite-sized, automated training for creators to prevent rule violations
- Real-time content reviews to flag high-risk posts before they go live
- Automated documentation for audits, lawsuits, and FTC investigations
What are the benefits of using SwayID?
- Avoids $43,792 FTC fines per non-compliant influencer post
- Reduces legal liability by ensuring proper creator training and disclosures
- Saves hours with AI-driven compliance checks instead of manual reviews
- Protects brand reputation by catching deceptive content early
- Streamlines audit readiness with auto-logged compliance evidence
What is the core purpose and selling point of SwayID?
- Eliminates FTC compliance risks in influencer/UGC marketing campaigns
- Combines AI automation with human oversight for foolproof enforcement
- Prevents costly fines ($43K per violation) and PR disasters
- Centralizes compliance workflows to replace error-prone manual processes
- Offers dedicated specialists to navigate evolving advertising regulations
What are typical use cases for SwayID?
- Brands running influencer campaigns needing FTC-compliant disclosures
- Agencies managing multiple creators to avoid legal/financial penalties
- Legal teams requiring documented proof of compliance for audits
- Marketing teams mitigating risks from fake endorsements or deceptive UGC
- Companies facing rising class-action lawsuits over misleading ads
FAQs about SwayID
What is SwayID and how does it help with FTC compliance?
SwayID is an AI-powered compliance platform designed to help brands and agencies avoid FTC fines by automating influencer and UGC marketing compliance. It enforces policies, trains creators, scans content for risks, and maintains audit-ready documentation to minimize legal liabilities and $43,792 fines per violation.
How much is the FTC fine for non-compliant influencer posts in 2024?
The FTC fine for non-compliant influencer posts or UGC in 2024 is $43,792 per violation. SwayID helps brands avoid these penalties by ensuring all creator content meets advertising compliance standards before going live.
Can SwayID detect high-risk influencer posts before they go live?
Yes, SwayID uses AI-powered content reviews to scan influencer and UGC posts for compliance risks before publication. This proactive approach helps brands avoid fines, legal actions, and reputational damage from deceptive advertising.
Why is influencer marketing compliance important for brands in 2024?
In 2024, brands face $43,792 FTC fines per non-compliant post and increased lawsuits for deceptive influencer marketing. SwayID mitigates these risks by automating compliance checks, creator training, and audit documentation to protect brands legally and financially.
How does SwayID train creators to avoid compliance violations?
SwayID automates bite-sized training for creators, educating them on FTC rules to prevent unintentional violations. This reduces brands' liability, as advertisers are held responsible for creators' compliance mistakes.
What happens if a brand fails to document influencer compliance properly?
Without proper documentation, brands risk losing lawsuits or FTC investigations. SwayID automatically logs policy signatures and content checks, providing legal protection and audit-ready records to avoid penalties.
Is SwayID suitable for agencies managing multiple influencer campaigns?
Yes, SwayID centralizes compliance management for agencies handling multiple campaigns. Its dashboard standardizes onboarding, training, and content reviews across all creators, saving time and reducing risks at scale.
How does SwayID compare to manual compliance checks?
Manual checks are slow and error-prone, while SwayID’s AI automates enforcement, scans content instantly, and ensures consistency. This reduces human oversight and catches risks before posts go live, preventing costly fines.
What types of compliance risks does SwayID detect in influencer content?
SwayID flags deceptive claims, missing disclosures, fake endorsements, and other FTC violations in influencer/UGC posts. Its AI identifies high-risk content so brands can correct issues before publication.
How can I get started with SwayID for my brand?
Complete SwayID’s intake form on their website. If your brand fits their solution, they’ll connect you with a specialist to demo the platform and implement compliance automation tailored to your campaigns.
SwayID Company Information
Company Name:
Swaypay It, Inc DBA SwayID
Website:
Analytics of SwayID
Traffic Statistics
2.4K
Monthly Visits
5.2
Pages Per Visit
34.69%
Bounce Rate
479
Avg Time On Site
Monthly Visits
User Country Distribution
Top 5 Regions
US
53.12%
LK
46.88%
Traffic Sources
Social
12.23%
Paid Referrals
1.32%
0.09%
Referrals
5.68%
Search
22.02%
Direct
58.66%
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